03 / ProjectBranding/Art Direction
Eventum
Discipline
Branding/Art Direction
Scope
Identity
Project
client work

Project overview
Identity work for Eventum. The project establishes a visual system across logo, character, floorplan and communication applications.
Project completed through Babel.
- Challenge
- Create one recognizable visual language for Eventum’s brand, spatial touchpoints and communications.
- Approach
- Develop a system where the logo, character, graphics and floorplan feel like parts of the same world.
- Delivered
- Brand identity · Logo system · Character design · Floorplan · Communications
- Outcome
- A cohesive identity designed to work across branded and spatial applications.





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